On behalf of us all at Gift Wellness... Happy New Year!
As far as women’s human rights go, we’re off to a promising start with the abolition of the 5% tax on sanitary products. As you may know, at Gift Wellness we’ve never charged our customers with this additional 5%, but instead absorbed it within the company costs as a matter of principle.
Although this is a step in the right direction, there is still a long way to go before we can claim equality. We want our government to follow the example of Scotland and supply free menstrual products in all public places. Schools can now claim free menstrual products for their pupils, but the fact that only 40% of schools is taking advantage of this facility, means that it needs to be made mandatory, because no girl should be suffering from period poverty in our schools.
In 2020 our monthly subscriptions increased greatly, giving customers the convenience and peace of mind of knowing that their sanitary pads and cleansing bars would arrive at their door automatically every month or at their chosen intervals. During the first lockdown, we developed and launched our Period Gift Box and I am pleased to report that it became one of the must-have gifts that parents were gifting their daughters at Christmas. This year, we’re going to build on this momentum by introducing more innovating solutions that make periods easier for everyone and most importantly normalise the conversation around periods at school, at work and at home.
Coming soon: Our reusable menstrual pads range is now in production and will be available to buy in the Spring. Made with soft, naturally anti-bacterial, super absorbent bamboo charcoal inner layers, our reusable range will be a game changer for women who care about their health as well as the environment.
Thank you for supporting women in crisis!
You may know that for every pack of Gift pads we sell, we donate pads to women who can’t access or afford them, but we wanted to give you the opportunity to help us do even more, through our Buy a Pack for Women in Crisis initiative. We have been overwhelmed by the response to this initiative with more than half of our customers, not only buying or subscribing for the products they personally need, but also buy pads for women in need. Indeed, this support was never more welcomed than in 2020. From refugee camps in Syria to Foodbanks in Sandwell, this selfless act of kindness has helped thousands of women in 2020 and we are immensely proud of each and every one of you! To help us further tackle period poverty go to www.PeriodPoverty.uk
Onwards and upwards!
We want to reassure you that Gift Wellness is here to stay. During 2021, we aim to launch even more innovative, healthy and ethical products for your wellbeing and convenience.
May your 2021 be filled with health, happiness and prosperity. Thank you again for being part of the Gift Wellness family!
With warm wishes
Founder & CEO of Gift Wellness